🇪🇪 Estonia · 💻 Technology · 20-29
I spent 14 months building a product nobody asked for
Shared by Kaisa · 11,760 views
What happened
I never talked to a customer because I was afraid someone would tell me the idea was bad. Launch day brought 31 signups and 2 payments.
What it cost me
€30,000
Time lost
14 months
Emotional cost
Deflating
What I learned
Talk to twenty potential customers before you write one line of code. Being told no in week one is a gift.
2,233 people learned from this